Jun 15, 2009 - Development    4 Comments

Video Killed The Internet Star? I Don’t Think So!

It was widely reported last week, that Cisco have declared video as the next killer application. Their research shows that by 2013, internet traffic will reach 667 exabytes and 90% of that will be made up of video or in lamens terms, the equivalent of 10 billion DVDs worth of information, would cross the internet monthly!

If their prediction comes true, some boffins over at ScientificAmerican have concluded that it would take more than a half a million years to watch all the online video!

We all know about YouTube and the 100′s of other imitation websites that are out there allowing everyone their 15 minutes of fame. Personally I find 99% of online videos are nothing short of crap, and the good one’s that do exist, such as Web 2.0 – The Machine Is Using Us, hidden away in hard to find places.

A relatively new application website tool has been gaining support and recognition from all corners of the world – Animoto. Animoto can produce MTV style music video’s using your own photographs uploaded directly, or imported from Flickr, Facebook, Picasa and others – meaning creating a video like mine below, is a piece of cake!


Why I want to live in Oz

What’s extra clever about Animoto is that it integrates with Facebook’s photo tagging features, so if you’ve tagged friend in a photo you use in a video, they’ll still get an alert! No wonder the internet is due to come clogged up with Video, with tools like Animoto being available to all.

It makes perfect sense to summarise your holiday in 6 minutes rather than putting friends and family through a 2 hours viewing of over 240 photographs. Just trust me on this one!

How can this be used in Affiliate Marketing? Well over the past 2 years, we’ve seen more and more merchants follow Prezzybox’s footsteps, offering affiliates video content as an alternative advertising medium. Previously not all merchants had the knowledge or budget to produce these videos, however with Animoto there really isn’t any excuse. All merchants can easily, quickly and cheaply create a video that allows them the chance to not only promote their own website/products, but also give affiliates the tools they need and want.

  • http://blog.pwanderson.com/ Peter

    wow!

    great tool! Love the video as well. Think i am going to try this for myself.

    Cheers Chris

  • http://www.webaffiliate.co.uk Chris Frost

    Thanks Pete!

    Must admit, I find the tool really easy to use, and I am sure when you get back from your travels, you could make use of it! Checked out some of your flickr picks via your blog – some are amazing! Very jealous mate!

  • http://www.redletterdays.co.uk Angela Greenwood

    Fantastic video – you’ve made me very homesick! Looks like you had a fantastic time in Oz, you certainly covered a lot of territory!

  • http://www.blogercise.com BLOGERCISE

    Nice app, can’t blame you for posting an affiliate link hehe!

    I still think video is held back simply on the basis that you need time to watch them. Not sure about you but I can’t watch a 10min video in the hope it contains the info I want.

    However it seems that tools such as Google’s video search might go some way to help this.