Posts Tagged "pen"

Buy.At and The Power Of Blogging

Posted on 1 Apr 2009 in Networks | 10 comments

I’ve often wondered about the power of blogging after seeing Lee gets easter eggs and Kieron gets phones. Today I’m going to put it to the test and see if I can get myself a pen!

This quest isn’t for any ordinary pen… oh no! What I’m after is the “Montblanc” equivalent in the Affiliate Marketing world.

Platform-A, or Buy.At as most will know them, often appear at affiliate functions such as the A4U, AdTech, Affiliate Summit etc, and are usually world class leaders when it comes to goodie bags and the bits and bobs contained within.

In 2008, to promote their Platform-A branding exercise, they had some silver/black twisty ball pens created that were simply the dogs bollox in the pen world. These magical writing instruments screamed of beauty that Miss Universe can only dream of. The simple, yet effective smooth twist action revealed a ball that glided over paper similar to Torvil and Dean’s Ravel’s Bolero in 1984.

The problem with developing such a fine design, is that one must protect it due to its demand being so popular. Sadly the two specimens I managed to obtain have been “borrowed” – the joys of working in an office!

Sadly due to commitments, it’s unlikely that I will be able to get to any A4U gatherings this year (sigh of releif for those that pay the bar bills), so therefore will be unable to grab a goodie bag or two.

I wonder if  my blog is enough to grab the attention of Platform-A / Buy.At and secure another fine example of writing finesse…